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Digital marketing
Digital Marketing ・ 6 min read
Planning your school's 2025 digital presence
Independent or private school looking to ace your digital presence in 2025? These practical steps, trends and strategies will set you up for success.
Marketing Strategy ・ 6 min read
Introducing a digital marketing strategy at your school
How to convince your school’s purse-string holders about why digital marketing is so important.
Digital Marketing ・ 6 min read
Brand guidelines: why they're important for your school
Learn how school brand guidelines can help your team to understand your brand and use your assets correctly, to deliver on-brand experiences!
Digital Marketing ・ 3 min read
6 steps to better DIY school campus photography
Save your school time and money by learning about these 6 simple tips to creating better DIY school campus photography.
Digital Marketing ・ 6 min read
Get started with Google Ads for your school
Learn how to get your school's message in front of prospective parents quickly with Google Ads.
Marketing Strategy ・ 4 min read
Track your school’s digital marketing with these handy tools
If your school is looking to measure its online performance, you can create tracking in seconds with two simple tools: UTM codes or a tracking pixel.
Social Media ・ 3 min read
Spotlight on paid social media for schools
Paid social media is becoming an increasingly important element of any digital marketing strategy. Keep these four tips in mind for your next campaign.
Digital Marketing ・ 4 min read
How to build and manage your school's online reputation
We look at the ways in which schools can build their reputation and the steps to take when dealing with negative reviews.
Digital Marketing ・ 5 min read
6 Steps to better social media images for your school
These 6 steps will help you improve the images you're taking for your school's social media channels.