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School Websites ・ 6 min read
Five steps to perfect your school website design
Ready to rebuild your school website? There’s a lot to consider. These preparation steps will make the questions and decisions much simpler!
Read the story
School Websites ・ 4 min read
6 quick website improvements that make a big difference
Get practical website improvements you can implement quickly to improve usability, clarity, enrolment pathways, and AI visibility.
School Websites ・ 4 min read
SEO vs AI: Why search has changed for schools
Search is no longer only about ranking websites. Increasingly, it is about how AI systems interpret and describe information. Here's the low down on all things AEO.
School Websites ・ 4 min read
How AI is changing how parents research schools
How are prospective parents getting their first impression of your school? It's likely to be a convo with an AI tool. Here's how to get your school website robot-ready.
Events ・ 0 min read
On-demand Webinar: AI & school websites
AI is reshaping how families discover and evaluate schools. And your website plays a much bigger role than you might think. Join our Head of Marketing for APAC, Suzanne Pelizzari, for a practical look at: How AI reads and references school websites, why visibility and accuracy matter more than ever, using AI tools for content, images, and chat and simple steps to stay competitive in an AI-driven landscape
School Websites ・ 6 min read
Why your school website still matters
Explore why school websites continue to influence enrolment decisions even as technology shift. And discover our handy website assessment tool!
Content Marketing ・ 4 min read
Back-to-school communication ideas for school marketers
Back-to-school season is one of the busiest and most critical times for school marketers. Get practical strategies for developing a strong communication plan that supports a smooth start to the school year.
Marketing Strategy ・ 5 min read
Marketing to grandparents: An audience with influence
Understand the evolving role of grandparents in education and why these powerful stakeholders shouldn't be overlooked in your school's marketing and admissions strategy.
Marketing Strategy ・ 4 min read
How printed school marketing materials fit in a digital world
Find out how to strike a balance between digital and printed marketing materials, so your school can keep many generations informed and satisfied.
School Apps ・ 4 min read
All about school app integration
In this post, we look at the design process behind creating an integrated app that works as a seamless extension of your school brand. Find out more!