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Marketing strategy
Marketing Strategy ・ 4 min read
How marketing can support your school retention strategy
Retaining existing families at your school is far more valuable than attracting new ones. Find out how your marketing team can assist school retention.
Marketing Strategy ・ 4 min read
How to set school marketing goals
Learn our four-step process to help your school marketing team set the best possible, actionable goals that you can!
Marketing Strategy ・ 4 min read
How to nail your school's brand identity
In this post we'll be looking at why schools are failing when it comes to their brand identity, and what you can do to make sure yours doesn't!
Marketing Strategy ・ 6 min read
Which inbound marketing tactics are best for your school?
The hype around inbound marketing isn't going away any time soon — and with good reason. Learn which inbound marketing tactics are best for your school.
Marketing Strategy ・ 5 min read
How to create a digital marketing plan for your school
Putting pen to paper and devising a digital marketing plan for your school can be daunting, so we’ve put together a simple plan to get you started.
Marketing Strategy ・ 4 min read
5 Time-saving ideas for your school marketing team

63% of school marketers report that their biggest marketing challenge is lack of time. Here are 5 time-saving initiatives for your team this year.
Marketing Strategy ・ 4 min read
5 reasons why your school's digital marketing campaign failed
We’ve put together our five most common reasons why digital marketing campaigns fail and what to do about it.
Marketing Strategy ・ 4 min read
How to host a successful team brainstorming session
Looking to host a brainstorming session with your school team? Check out these top tips to get you started!
Marketing Strategy ・ 3 min read
How can schools respond to negative online reviews?
In this post, we'll take you through our tried and tested formula for replying to a negative review while keeping your school's reputation intact.