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Marketing strategy
Marketing Strategy
・ 4 min read
5 reasons why your school's digital marketing campaign failed
We’ve put together our five most common reasons why digital marketing campaigns fail and what to do about it.
Marketing Strategy
・ 4 min read
How to host a successful team brainstorming session
Looking to host a brainstorming session with your school team? Check out these top tips to get you started!
Marketing Strategy
・ 3 min read
How can schools respond to negative online reviews?
In this post, we'll take you through our tried and tested formula for replying to a negative review while keeping your school's reputation intact.
Marketing Strategy
・ 3 min read
How to set your school marketing budget
If your marketing team may even be preparing to operate with more limited funds or a smaller team than you've had previously, here's where to begin!
Marketing Strategy
・ 4 min read
3 Things parents expect from your school marketing
Discover the three key things all parents expect from your school marketing and the initiatives that will help you to exceed their expectations.
Marketing Strategy
・ 5 min read
How to measure your school's net promoter score
Net Promotor Score, or NPS is a great tool that schools can use to keep the pulse on community's satisfaction. Find out how to measure your school's NPS.
Marketing Strategy
・ 4 min read
Track your school’s digital marketing with these handy tools
If your school is looking to measure its online performance, you can create tracking in seconds with two simple tools: UTM codes or a tracking pixel.
Marketing Strategy
・ 5 min read
Why school personas are the key to boosting parent engagement
Creating personalised content at scale can be tricky. School personas are your secret weapon to help you create messaging that resonates with different audiences.
Social Media
・ 7 min read
The right social networks for your school
In this post, we take a closer look at some of the most popular social media channels available, so that your school is armed with information about which ones will support your marketing goals.
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