Marketing

Become a school marketing expert in no time
School Websites ・ 4 min read
The best virtual campus tour platforms for schools
Virtual school tours offer a whole host of benefits for your school recruitment efforts. We explore the best virtual campus tour platform for your school!
Social Media ・ 7 min read
The right social networks for your school
In this post, we take a closer look at some of the most popular social media channels available, so that your school is armed with information about which ones will support your marketing goals.
Social Media ・ 3 min read
Spotlight on paid social media for schools
Paid social media is becoming an increasingly important element of any digital marketing strategy. Keep these four tips in mind for your next campaign.
School Websites ・ 4 min read
Getting a new school website: what to expect
When you're having a new website put together for your school, it's helpful to know what to expect and what to do at each stage of the process. Learn more in our post!
SEO ・ 5 min read
3 Keyword research tools your school should use
Keyword research is so important to your school's overall content marketing strategy. Here are three keyword tools you can use.
Digital Marketing ・ 5 min read
6 Steps to better social media images for your school
These 6 steps will help you improve the images you're taking for your school's social media channels.
SEO ・ 5 min read
Why school marketers need to understand Google Analytics
Learn how you can use Google Analytics to increase your website traffic and performance by measuring and monitoring the correct data.
Marketing Strategy ・ 4 min read
Inbound marketing for schools explained
Learn more about what inbound marketing involves and how it can benefit your school’s overall marketing strategy.
Marketing Strategy ・ 4 min read
Communicating your school values through storytelling
Use these storytelling techniques to creatively communicate your school's values and engage families.