Marketing

Become a school marketing expert in no time
Social Media ・ 2 min read
Why Your School Needs Facebook Business Manager
Learn how to centralize and streamline your school's Facebook marketing efforts with Facebook Business Manager.
Video Marketing ・ 5 min read
Should your school invest in YouTube ads?
Many school marketers ask us whether or not YouTube is really a platform that's worth advertising on for schools? In this article we investigate.
Email Marketing ・ 6 min read
Tips for improving school newsletter engagement
Technology is offering schools efficiencies in a multitude of ways. We explore how school newsletter distribution can be improved.
Marketing Strategy ・ 4 min read
3 Things parents expect from your school marketing
Discover the three key things all parents expect from your school marketing and the initiatives that will help you to exceed their expectations.
Marketing Strategy ・ 5 min read
How to measure your school's net promoter score
Net Promotor Score, or NPS is a great tool that schools can use to keep the pulse on community's satisfaction. Find out how to measure your school's NPS.
SEO ・ 4 min read
How do I know if I've chosen the right keywords?
Not sure if you've chosen the right keywords to optimize your blog post? We've got you covered with six tips to boost your SEO ranking.
School Websites ・ 3 min read
How to create CTAs for your school website
Whether you're redesigning your school website or starting fresh, nailing your website CTAs are key to converting prospective parents into enrollments.
School Websites ・ 3 min read
6 school website best practice tips
Thinking about implementing a new school website or looking at improving your existing one? Here are 6 best practice tips for your school's website.
Marketing Strategy ・ 4 min read
Track your school’s digital marketing with these handy tools
If your school is looking to measure its online performance, you can create tracking in seconds with two simple tools: UTM codes or a tracking pixel.